The Raw Chef

True leaders of our generation

"Perhaps the most central characteristic of authentic leadership is the relinquishing of the impulse to dominate others"

The word 'leadership' means many things to many people.  It was certainly a word I heard many interpretations of when I was a retail manager.  For me, stories like that of Billy Parish (pictured left) embody leadership.  Reading his story gives me reason to believe in the theory that everything is in balance, and that for all of the worst things that are happening in the world today, so can be found the absolute best of what we are capable of.  Click to read about his Energy Action campaign. 

Go green in style!

"In our modern age of Whole Foods and hybrid cars and flat screen TVs that are super energy efficient, ...it's really about living a life that has concern for the planet but also doing it with style, authenticity and just a little bit of personal flair."

Danny Seo

If you're in the USA you may already know about Danny Seo.  I happen to have come across his website tonight and loved his philosophy so much that I thought i'd share it with you as I felt it draws some parallels with how I feel about raw foods.  This guy is on a mission to save the planet.....with style!  He is eco-advisor to the stars, having advised Hollywood's top A-listers, recently helping Brad Pitt 'go green'..  This guy knows the power of celebrity and he ain't afraid to use it!!!  Here's what USA Today had to say about him.....

"Say "environment" to Danny Seo, and it's as if you've punched the word into the search engine Google:  Out roars an avalanche of ideas and references that threatens to scramble your brain."

In an interview with USA Today Seo says, "My job isn't to convince you to protect the environment.  I'm also not here to tell you this is cool.  But I am here to tell you this is an easier way to live, and it helps the environment."  What a great philosophy!  As a raw chef my job isn't to convince anyone to eat the way I do, I just see it as my mission to help people in making it easier to make the right choices, if that's what they want.

Next year i'm going to be producing a range of foods that you will be able to buy via mail order, here in the UK, that you're going to love and that will ultimately make it easier for you to eat raw.  My vision is that, before long, you will be able to buy these products in your local health food shop, wherever you live.  I want to make the decision to eat raw as easy as deciding which packet to take off the shelf!!!